When you’re in the process of putting words to paper (or words to screen, as the case may be) remember that writing is just like speaking, only you do it with ink (or computer images), not vocal cords. So follow these simple Readable Writing rules:
1. Keep the pomposity factor low.
2. Toss extra words overboard.
3. Know that short sentences are sweet sentences.
4. Combine for clarity.
5. Favor the active voice.
6. Skip the jargon.
7. Leave the flowers in the garden.
8. Tell us what you’re talking about.
9. Organize your material logically.
10. Stick your neck out.
11. Accentuate the positive.
Your writing can be very readable and persuasive if you remember that you’re just talking to your readers. So use plain old English. Be brief and to the point, be clear and always be positive.
I can help you create your manuscript and get it ready for publication. I’ve helped dozens of professionals achieve their goals, and some of their books have landed on bestseller lists. Let me help you! Call me at 818-594-0379.
