(For the purposes of this article, I’m assuming you’re in business. But the information in this article also applies to people in the military, politics, sports, the arts, and other arenas.) You’veRead More…
Preparing to write a book is a bit like getting ready to cook a four-course dinner for important guests. There’s nothing worse than being knee-deep in prep and suddenly needing to runRead More…
You’re eager to begin writing your book. You’ve made a list of your best stories, and gathered up your favorite quotes. You’ve figured out what type of book you’ll be writing, whoRead More…
There are seven standard structures for business books, including “Smashing the Paradigm,” “Borrowing from Other Fields,” and “We’ve Got Trouble.” A look at each, with examples from popular books.
Many bestselling business books begin in one of five ways: with a story about the book’s topic, with a story about the author, by demonstrating the situation/phenomenon the book discusses, by explaining necessary background, or with a dictionary definition. A look at each of these five approaches, with examples.